Cold storage facility
In April-June 2019, SavvY prepared a business plan regarding a cold storage facility for apple in Shida Kartli Region. Throughout this project we explored two different markets, the apple market and the cold storage market. The purpose was to determine main characteristics of these market, key stakeholders, trends, etc. in order to deliver valid projections. Based on the historical data, SavvY team estimated the volume of the apple market, the volume of cold storage facilities, regional shares, apple production level for upcoming years and sales dynamic. Furthermore, in-depth interview were conducted with local farmers and cold storage facility owners that gave us a clue regarding challenges new cold storage facility might face and came up with a plan to overcome those challenges.